Summary

My Soccer Guide is a E-book series by professional player Matt Avellino. The book describes The 10 Stage Progressional Training Program for the coaches in his soccer academy in NewYork.

The case study

Matt needed a platform in which to sell his books, and as well a news letter system and affiliate system. Since we've built it, My Soccer Guide is now featured on the Nook, and the Kindle and additionally being sold on Amazon.com!

The branding